New project pre-production

Now that I have joined a new group, I decided to post the pre-production research for the new idea. Below I have embedded all the necessary pre-production research so we can get ready for our production work. I look forward to working with my new group because I am genuinely interested in forming a new style of music video that even includes stop motion, which is something I have not touched upon much myself!

Treatment : The treatment is a full analysis of the idea and how it was formed.


This is the final treatment for our music video idea and its ancillary products. We talked about our vision, artist and audience in more detail. We also described what technology we would use and how we would plan our production so that it would be successful.




Shooting script : The shooting script is our crutch for our production filming as we will use the information to help us determine the type of shot. It is very important for music videos to be shot as planned because it is shown to a big audience. I know that in the media industry, a script enables you to be organised with your filming.

In the shooting script we had originally aimed to have a minimum of 100 shots, purely because music videos have plenty of movement and the shots are always changing, however we found this goal very difficult to achieve due to the length of our song being a minute or so shorter than the average song and the tempo of our song. We were inspired by A-Team Ed Sheeran so when we realised we hadn't reached the full 100 we looked at that video, which also has less than 100-so this slightly reassured us, however we may still have to edit it and add a few more later on.

Digipak and Magazine flat plans : Our ancillary products needed to be carefully planned as they represent our music artist. We needed to have a design that would promote the artist and make them spend money on the product itself. 

Shown above is an image of my magazine advert for the digipak, we tried to communicate the idea of nature from the digipak through the large window, we also have the acoustic guitar and the orange mug carrying synergy of the orange coloured leaves on the digipak.

Above is the digipak, we decided to stick with the basic 6 sided template as we felt it communicates our artists simplicity. Two of the panels are very simple and have no text as we felt those two images connote his brand very well. We also chose these simple images as we may choose to do some artwork and stencil them with paint to add a creative edge to further communicate his brand and authentic music. 

Production schedule & Call sheets : To ensure we are organised with our filming, we have created a production schedule. We are working together to make sure this production is the best we can make, and we need to be organised with our filming , military style ;) This will keep us from rushing any filming plans and that all our shots are incorporated. It also allows us to have time to re-film if necessary. The call sheets are for each individual filming date so we know what is needed for each filming day so nothing is forgotten.

Location reccies: Before we started filming, we decided to venture out to all our planned location so we are definitely sure that is what we needed for our production aesthetically. We also added some back up options just incase we had to change locations. It's better to be safer than sorry.


This week we did the location reccie for the locations for our music video. We had to evaluate locations against each other and take pictures to show the location. We also had to think about back up locations in case there was a problem with the original. Thinking of how we could use the location creatively was important as creativity is essential to keeping the audience captivated.